With a proven methodology, we will drive more traffic and engagement through our automated and highly optimised messages that are thoughtfully designed to create a more cohesive and recognisable brand experience.
GROW YOUR BUSINESSGREENGRAPE WORKS WITH COMPANIES LIKE:
We have had the pleasure of working with GreenGrape for over five years. Their team truly feels like an extension of our team. Their services are very flexible and incredibly easy to use.
Reasons to start with actively managing your Email Marketing channel
Business owners, sales directors and marketers often fail to understand the importance of e-mail marketing. This powerful marketing tool touches every funnel stage and keeps you in contact with existing and new clients. After working with GreenGrape, you will be wondering why you never prioritised e-mail marketing before. Let us maximise the ROI of every touchpoint between your brand and clients.
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List reactivation
Get more value out of your existing subscribers. We divide e-mail campaigns based on paid and non-paid subscribers. We will ensure your e-mail lists will be managed and appropriately assessed to achieve your objectives, improve engagement, and maximise conversion rates
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Sunsetting
Target subscribers based on engagement and tweak your performance by sending fewer or more emails. We will manage your lists proactively by removing inactive subscribers and preventing old e-mails from becoming spam traps.
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Identification & list growth
We believe that all products and objectives can be achieved with e-mail marketing. We have created a unique system at GreenGrape that captures the highest possible percentages of double opt-ins throughout the customer journey. These sales funnels are made by the best industry experts who worked with the most challenging angles and managed to succeed.
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Data consolidation
We’ll analyse the historical purchases from your online platform and email engagement data from your legacy ESPs. By creating a complete profile for every subscriber, we make more precise segmentation decisions and deliver more targeted emails
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Lifecycle roadmap
We are experts in mapping customers’ lifecycles and sending automatic e-mails at every conversion opportunity. Using our in-house tools, we can identify the customer’s behaviours that indicate the highest buying intent and use automatic e-mail triggers to reach them.
Stand out
Do you know that an average user receives over 200 marketing e-mails daily? That’s why it’s more important than ever to stand out in the inbox, which is one of the most competitive landscapes in which your business will find itself. You only have 8 seconds to get an average person’s attention. Even a goldfish beats that with a 9-second attention span. Since users are bombarded with e-mail, 8 seconds isn’t much time.
With tools like Moosend and other e-mail marketing software, it’s easier than ever for companies to reach the masses. This results in an overflow of a user’s inbox and thus making it even more important to stand out.
STAND OUT NOW
Reputation management
It takes a lifetime to build a reputation and a second to destroy it. Keep your e-mail reputation high because it is hard to recover and get it back on track once you lose it. GreenGrape has all the proper knowledge to keep your reputation in good standing. How we do this?
Authentication audit
We’ll check your e-mail authentication setup and ensure all authentication protocols are properly configured. A proper setup is the foundation of companies that send e-mails in bulk.
Email validation
Ensure that you only send e-mails to real and verified e-mail addresses. We have in-house tools to remove spam traps, invalid e-mail addresses, typos, complainers and other toxic e-mail addresses which will harm your sender’s reputation. Since these e-mails only do harm and will be removed from your lists, you will be spending less and realise a healthier ROI.
IP warmup
You don’t hit the pedal when a car motor isn’t heated. The same applies to sending e-mails in bulk. You need to protect your e-mail sender’s reputation and maximise the deliverability. We are experts in designing sending flows and steadily ramping up your sender volume to build a good reputation and ensure your behaviour looks legitimate to the receiving e-mail server.
Repair damaged reputation
If you always e-mail yourself without the proper knowledge, it may be that your e-mails are not hitting the inbox or even the spam box. But there is still hope for your e-mail marketing channel. Our delivery experts and in-house tools will improve your sender reputation. Work together with our experts for long-term success.